Why This Exists
AI has made image generation cheap, fast, and abundant — but it has not solved selection.
Agencies still struggle to decide which images actually work under real pitch pressure.
The Gap
- Stock imagery is generic and backward-looking
- Moodboards are aesthetic but non-committal
- AI outputs are infinite but undirected
- Junior teams generate volume; senior teams need judgement
Simulense focuses on visual judgement, not visual production.
What Simulense Is
A visual intelligence system informed by real pitch work that secured outcomes, designed to test how images behave under cultural, economic, and narrative pressure.
How the System Works
Observation
Tracking cultural, economic, and organisational pressure points
Translation
Converting those signals into visual states
Curation
Selecting images that hold under real presentation conditions
What You're Seeing
What's available now is a curated excerpt, not the full system.
- 3–6 categories
- 10 images per category
- All images are deck-ready, contextual, and intentionally restrained
How Agencies Use This
- Early-stage pitch decks where positioning isn't settled
- Strategy or marketplace narratives that lack visual anchors
- Internal alignment decks where tone matters more than branding
What This Is Not
- A stock library
- A prompt pack
- An image generator for volume
- A finished SaaS product
Status
Simulense is currently in private formation.
A small group of practitioners have early visibility as the system is refined.
I'm sharing this as part of my ongoing work, and to pressure-test whether this kind of system would be useful in agency contexts.